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ABOUT the Rental Housing Association (RHA)
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The Rental Housing Association - Serving Southern Alameda County

The RHA was founded as a 501(c)(6) trade association in 1967 under the name Apartment Owners Association of Southern Alameda County.  Today we are known as the Rental Housing Association (RHA) - Serving Southern Alameda County and serve hundreds of rental property owners and operators.  Our members provide over 33,000 rental homes in Alameda County. RHA is an affiliated chapter of the California Apartment Association and is their exclusive service provider in Southern Alameda County. 
While RHA membership includes numerous publication subscriptions, magazine publication is not our main aim. Whether or not your a large REIT, or the owner of a single family rental, our focus is to provide you with the advocacy, education, tools forms and assistance you need to succeed in business.
When you join RHA, you automatically become a member of CAA and are entitled to all accompanying benefits. This concept is referred to as a "bi-partite" membership and is common among legitimate trade organizations nation-wide.

Choose your association with care.  

  • The RHA is legitimate member-controlled 501(c)(6) trade-association and is not a business that profits from membership.
  • We do not sell or give your information to vendors.
  • Additional net proceeds go toward protecting you through advocacy. 
The RHA is governed by a Board of Directors, which is elected by the general membership.   We serve the cities of Dublin, Fremont, Hayward, Livermore, Newark, Pleasanton, San Leandro, San Lorenzo, and Union City. We also serve the unincorporated areas of Ashland, Castro Valley, Cherryland, Fairview, San Lorenzo, and Sunol.


Our Member Service Center is centrally located in Hayward.

1264 A St
Hayward CA 94541-2926
(510) 537-0340


 Please click on staff member's name to email them directly.

Bill Mulgrew

Vice President of Public Affairs

(510) 537-0340 x102

Lee McEachern

Vice President, Operations

(510) 537-0340 x106




Marc Crawford

Vice President

Ralph Watkins, Watkins Real Estate

Nick Bruce

Hera Alikian, Samsons Properties 
Daniel Beck, BSR Realty
Killian Byrne, Vasona Management 
Robert Pace, Intero Real Estate
Sean Rhinesmith, National Tenant Network
Brian Rosales, Law Offices of Harris, Rosales & Harris
Doug Smith, Fuller Enterprises




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